Host Sponsor
Attendees include

Customer Centricity & Data Analytics

Over the past several years work stream collaboration has resulted in a robust, reusable set of Customer Centricity assets and tools.  Historically the Customer Centricity program has been focused on:  Customer Experience Management (CEM); Data Analytics; and Metrics.

We are increasing our focus on those deliverables which will accelerate CSP digital transformation, enhance Internet of Everything (IoE) services, and enable critical Trust processes.  We will explore and scope work streams which maximize CSP value and leverage TM Forum cross-program (IoT and Trust) synergy.

Areas of focus at Action Week:

  • Data Analytics Toolkits: identifying and building the highest value foundational business models, user stories, best practices, tools and reference architectures (e.g. Analytics and Big Data Repository –ABDR, Data Analytics Maturity Models, Data Governance and Data Management best practices, etc.)
  • Trust/Customer Analytics related to Best Practices, User Stories, Trust, Privacy and Security (e.g. Fraud Analytics)
  • IoE/Customer Analytics related to Internet of Everything (User Stories, Business Scenarios, Data as a product, Omnichannel in an IoE scenario, customer experience analytics related to digital assistants and artificial intelligence –AI, etc.)

Who Is Going To Be There ?

Types of Companies:
Service providers; Data Management, Consultants, Suppliers, Enterprises

Chief Marketing Officer, Chief Customer Officer, Chief Data Officer, Senior VPs, VPs, Senior Managers, Managers, Directors, Heads, General Managers of CRM, Marketing, Analytics, Loyalty & Retention, Risk Analysts, Business Intelligence

Who Is Already Involved?

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